Running SEO programs
6 years
A page for every trip you sell
Per itinerary
Content lands before bookings open
Season-first
No black hat, ever
Tactics
What the program covers
Travel SEO, worked trip by trip.
A tourism SEO agency retainer only pays for itself when each trip page earns its own rankings. So the work is organized around your catalog, not around a generic monthly checklist.
Technical SEO for travel sites
Crawl fixes, speed, redirects, and the index bloat that seasonal date and departure pages create.
Itinerary page SEO
One optimized page per trip with dates, pricing, difficulty and FAQs, built to outrank OTA listings for that route.
Destination content
Guides that catch research traffic months before booking, linked into the trips you actually sell.
Trip schema and rich results
Product, FAQ and breadcrumb markup so your dates and prices show up inside the search results.
Local SEO and Google Business Profile
Profile management, reviews and citations for agencies that also sell face to face.
AEO and AI answers
Content structured so AI Overviews, ChatGPT and Perplexity name your trips, not just the OTAs.
Travel SEO work
Operators we rank today.
Both are live search programs. We are happy to put you on a call with either operator before you decide anything.
Divine Trail
Himalayan trek and yatra operator based in Dehradun. Technical audit and keyword research across a large seasonal catalog, then a page structure built around individual treks rather than one tours page.
Hello India Tour
Inbound tour operator on an ongoing SEO program. WordPress, with destination content and on-page work handled month to month against the booking calendar.
Fit
Whether this is worth a call.
Travel SEO is seasonal work. If the window for this year has already closed, we will say so and plan for the next one instead of billing you through the off-season.
Good fit
Operators like these
- Tour operators and trek companies running their own trips
- Agencies tired of paying OTA commission on their own itineraries
- Sites with real trips to build pages around
- Operators planning at least two seasons ahead
- Anyone fine with a four to six month ranking timeline
Not us
We would point you elsewhere
- Anyone who needs bookings this month with nothing built
- Pure OTA resellers with no trips of their own
- Sites on locked platforms nobody can edit
- Anyone asking for guaranteed rankings
Questions
Travel SEO, answered.
If yours is not here, send it. We answer these on the first call anyway.
How long does travel SEO take to work?
Technical fixes show in weeks. Rankings for trip and destination searches usually take three to six months, and they have to land before your booking window opens to be worth anything. That is why every program starts with a season map, not a content calendar.
Why one page per itinerary instead of a single tours page?
Because travelers search per trip. One tours page cannot rank for twenty different route searches at once. A page per itinerary gives Google a clear target for each search, and it gives your ads and social somewhere specific to land too.
Can you outrank Viator, GetYourGuide and TripAdvisor?
On broad head terms, rarely, and any travel SEO company promising that is lying. On specific trip, route and destination searches, yes, regularly. Those long searches are where direct bookings actually come from, which is why the program is built around them.
Do you handle local SEO and Google Business Profile?
Yes, inside the retainer rather than as a separate line item. Profile management, reviews and citations matter most for agencies that also sell face to face or take phone and walk-in inquiries.
Do you optimize for ChatGPT and AI Overviews?
Yes. Direct answers near the top of each page, FAQ schema, trip schema and an llms.txt file are part of the standard build, so AI answers have something concrete to cite when someone asks about your routes.
Do you write the itinerary and destination content?
We write it, you correct it. You know the route, the permits, the difficulty, and what actually goes wrong on day three. We turn that into pages that rank. We do not invent trip detail.
Find out why your trips are not ranking before the season opens.
A free travel SEO audit: what is blocking rankings, which trips can win, and the fix list in writing. Yours to keep either way.